MARCH 2016 – Premium Surprise

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E-travel says 35,000 Irish will cruise in 2016

A report by David O’Grady’s says that Irish people book premium cruises at a greater rate than budget cruises. The report says 58pc of their cruise sales are for four-star ships and 35pc are for five-star ships. The report estimates 35,000 passengers from Ireland are expected to cruise this year,up20pc since 2014 and 42pc of Irish cruisers are now under 40. The average price paid in 2015 for a fly cruise package was€1,476 in 2015 versus €1,383 in 2014 and stateroom sales breakdown to approximately 65pc balconies, 28pc inside and 7pc ocean view.So far in 2016 the trend seems to be upwardly mobile to the 5and 6star luxury liners like Celebrity, Silversea, Cunard and Crystal Cruises. They say cruise sales are up as much as 46pc for some agents in January.

David O’Grady says: “The world has changed. Tastes have changed. “Modern luxury is airy spaces with all the right, tasteful details, restaurants where the design is just as important as the cuisine, intuitive service with a keen eye for detail, and doing as much or as little as you choose.

“Cruise ships are often referred to as floating hotels and in some cases they are more like floating cities. You can choose the massive ships like Royal Caribbean’sHarmony of the Seas which can carry almost 8000 passengers and crew, or a smaller intimate river cruises which carry less than one hundred passengers.


In order to allow agents to experience their all-inclusive offering, MSC are giving away 50 places on their ‘Best fam trip at sea’ megafam: a seven-night cruise Western Med cruise on board MSC Preziosa (currently their newest ship), sailing from Genoa on April 23rd, 2016. All-inclusive drinks are included too. To enter agents should send details of Wave period bookings to and include their name, agency details and booking number.We have given away six places already.. “We are aiming to have even more contact with the trade in 2016. This will include monthly competitions and rewards as a ‘thank you’ for all the sup-port they have given us, including ‘Disney on Ice’ tickets that we are giving away this month, and an-other amazing competition for March –keep your eyes peeled for more details.” “We will also continue with our training and webinar sessions that have al-ways proved popular and I’m excited to say that MSC Splendida will be back visiting our shores from May this year. Of course we will be operating the ship visit programme, which we always have a waiting list for.Exact de-tails and dates will be re-leased shortly.” “I want to take this opportunity to say a big thank you to everyone who voted for me to win this award. Not just this year but for the past three years. I can’t tell you how much it means to me.”

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