- Hildun starts selling make-up products on Aer Lingus flights from 22 April 2026.
- Passengers on European and transatlantic routes gain access to the products during flights.
- The brand reported revenues of more than €1.1m in 2025 with 55pc of online sales .
- Hildun expanded into Terminal 2 at Dublin Airport and operates warehouses in Dublin and Bedford.
- The company was founded in 2022 and won the Pitch 2025 accelerator programme with €10,000 funding.
Hildun has started selling its make-up products on Aer Lingus flights and expands its presence in the travel retail sector. Passengers on European and transatlantic routes can purchase the products from 22 April 2026.
The Dublin-founded beauty brand reported revenues of more than €1.1m in 2025 with tEngland accounting for approximately 55pc of online sales. Hildun operates warehouse facilities in Dublin and Bedford in England. The company entered airport retail in Terminal 2 at Dublin Airport and the in-flight channel places products directly in front of passengers on short-haul and long-haul services including North American routes. Dublin Airport handled more than 36m passengers last year.
Hildun was founded in 2022 by Suzy Griffin Dunne and grew from a single product to a broader cosmetics range. The brand targets accessible high-performance make-up. Cosmetics account for an estimated 40pc of global duty-free sales while the travel retail beauty market exceeds $30 billion annually. Hildun participated in the Pitch 2025 accelerator programme run by Brown Thomas Arnotts and received €10,000 in funding along with financial advice.
