Irish climate-focused loyalty programme IMPT expands partnerships

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  • IMPT secures new partnerships in India, Mexico and Georgia
  • Irish climate focused loyalty programme expands internationally
  • Platform tracks and offsets carbon footprints
  • Irish loyalty sector projected to reach $355m by 2030
  • Programme promotes lower impact journeys

The Irish climate-focused loyalty programme IMPT has expanded its international footprint by securing new partnerships in India, Mexico and Georgia. Styling itself as the planet’s loyalty programme the Irish company operates a platform designed to track and offset carbon footprints through everyday shopping rewards. These new regional agreements are aimed at scaling its eco focused rewards structure into major emerging and developing markets.

The expansion comes amid growth in the broader Irish loyalty sector which is projected to reach $355m (€326.6m) by 2030 driven by a shift toward AI personalisation and cross retailer receipt tracking. The initiative rewards sustainable travel choices and aims to grow its international reach.

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Expanded collaborations support eco conscious tourism and aviation options for Irish travellers. The programme continues to promote lower impact journeys across global destinations.

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