Travelport has launched the AI-powered Content Curation Layer (CCL) on the Travelport+ platform to help travel advisors quickly find relevant options for their clients.
CCL utilizes machine learning to deliver fast search results from multiple sources, including low-cost carriers, hotels, and car rental companies, thereby simplifying the complexities of diverse offers.
The tool continuously learns from billions of transactions to prioritize the most relevant offers, improving search efficiency and conversion rates for travel agencies.
In addition, the Content Optimizer allows agencies to set specific rules to tailor search results, helping them maximize revenue while addressing the increasing volume of supplier options.
