Fáilte Ireland has launched a five-year plan aimed at enhancing tourism in North Kerry and West Clare, specifically the Cliff Coast area.
The launch event took place at the Ballygarry Estate Hotel and Spa in Tralee, with participation from key stakeholders including local councils and tourism groups.
The Cliff Coast Destination and Experience Development Plan (DEDP) seeks to promote unique attractions and extend the tourism season through priority projects.
Goals of the DEDP include increasing tourism revenue, encouraging visitor distribution, and boosting the Southern Wild Atlantic Way’s appeal over the next five years.
Director of Regional Development at Fáilte Ireland, Paul Keeley shared “Developing key attractions like Loop Head Lighthouse and Scattery Island, working with our partners in the Local Authorities to develop and enhance greenways, along with a brand-new coastal adventure hub will further strengthen North Kerry and West Clare’s reputation as an internationally compelling destination along the Wild Atlantic Way.”
“We are confident that DEDP has the potential to further increase North Kerry and West Clare’s domestic and international appeal, and grow the visitor economy to create sustainable, high-quality jobs in the sector that will serve to support and strengthen local communities.”
