- Tourism Ireland attended the 2026 KLM Open near Amsterdam.
- Partners include Druids Glen Hotel and Golf Resort.
- Adare Manor hosts the Ryder Cup in 2027.
- The Walker Cup takes place in Lahinch this year.
- The Irish Open occurs at Trump International Golf Links Doonbeg.
Tourism Ireland and two golf tourism enterprises attended the 2026 KLM Open at the International golf club near Amsterdam in partnership with Druids Glen Hotel and Golf Resort and Elite Chauffeurs. The event serves as a platform to present Irish golf courses to Dutch visitors. Organisers remind attendees about upcoming tournaments including the Ryder Cup at Adare Manor.
The KLM Open attracts thousands of spectators each year as one of the oldest international golf tournaments in Europe. Representatives highlight Irish courses and the welcome extended to international golfers. Tourism Ireland participates in promotions that target key golf markets including the Netherlands.
Golf tourism forms part of broader efforts to attract visitors to Ireland with its courses and scenery. The initiative aligns with events such as the Walker Cup at Lahinch and the Irish Open at Trump International Golf Links in Doonbeg.
Karen van der Horst shared “Our presence at this year’s KLM Open is just one element of Tourism Ireland’s busy programme of promotions to encourage golfers in the Netherlands and other key golf markets to consider a holiday in Ireland.”
