Tourism Ireland and four Irish tourism companies are promoting Ireland’s golf offerings at the British Masters at The Belfry near Birmingham in England.
The British Masters, part of the DP World Tour, draws numerous spectators and serves as a platform to showcase Ireland’s top golf courses.
Ireland’s participation aims to encourage British golfers to consider Ireland for their next golf holiday, highlighting upcoming events like the Irish Open, The Open, and the Ryder Cup.
Tourism Ireland emphasises that Ireland offers world-class golf, spectacular scenery, and exceptional hospitality to attract golfers from England and beyond.
Julie Wakley, Tourism Ireland’s Head of Great Britain said: “Our presence at this year’s British Masters is an excellent opportunity to remind golfers that Ireland offers some of the very best golf in the world, as well as spectacular scenery and fantastic experiences. Our aim is to inspire them to choose Ireland for their next golf holiday. “Golf is the world’s largest sports-related travel market and Tourism Ireland’s message is that a golfing holiday in Ireland is about much more than a round of 18 holes – the combination of our world-class golf and our unique brand of hospitality plays a key role in attracting golfers from Britain and elsewhere around the world.”
PIC SHOWS: Aoife Thomas, Portrush Atlantic Hotel; Caroline Mulligan, Tourism Ireland; Jordan Tuite, mygolfGroup; Alison Crummy, Fáilte Ireland; Fiona Togher, Carne Golf Links; Joe Cruise, Tourism Ireland; and Brian Miley, The Gleneagle Group, at the British Masters at The Belfry in Birmingham.
