Tourism Ireland is participating in the BMW PGA Championship at Wentworth to promote Ireland’s premier golf offerings to golf enthusiasts and industry professionals.
The event attracts top players, numerous spectators, and international media, providing a significant platform for showcasing Irish golf tourism.
Key upcoming events highlighted include The Open returning to Royal Portrush in 2025 and the Ryder Cup at Adare Manor in 2027.
Julie Wakley, Tourism Ireland London, said: “Our presence at this year’s BMW PGA Championship is an excellent opportunity to inspire golfers to choose Ireland for their next holiday. We’re reminding them that Ireland offers some of the very best golf in the world, as well as spectacular scenery and fantastic experiences. We’re also taking every opportunity to highlight the fact that The Open will return to Royal Portrush in 2025 and that Adare Manor will host the Ryder Cup in 2027. Tourism Ireland will be pulling out all the stops once again to leverage the tourism potential of these prestigious sporting events, in Great Britain and in our other important golf markets.”
