Travel agency consortium powerhouse CCRA International, based in Fort Worth, Texas, has confirmed its acquisition of ABC Global Services, creating one of the largest and most comprehensive consortia in the industry.
CCRA and ABC dually branded their air and hotel programmes in 2004, but they did not merge. The deal enhances hotel booking capabilities, agent support, and global reach for travel advisors worldwide.
Covering 9,000 travel agencies, CCRA encompasses 9,000 travel agencies, 40,000 travel advisers mainly in USA, and more than US$7bn in annual hotel sales and more than US$275m million in air bookings
Originally Computerized Corporate Rate Association, CCRA pioneered the first 24/7 after hours call center of its kind in the 19790s,launched rate codes for GDS-enabled agencies in the 1990s, allowing agents access to exclusive, discounted rates and revenue opportunities, and introduced the first-ever booking portal for global hotel inventory.
Suppliers active in Ireland who partner with CCRA include:
- Authentic Vacations: Specialises in customised FITs and private small group travel.
- Auto Europe: Provides car rental services.
- Brendan Vacations: Celtic travel experts offering guided vacations.
- Brian Moore International: Focuses on tours to Britain and Ireland.
- CIE Tours. Offers guided trips with over 90 years of experience.
- Eurobound Destinations: US-based DMC specialising in customised independent and small-group tours in Europe.
- European Waterways: Luxury barge holidays.
- Exoticca Travel: Small group and private tours including flights and accommodations.
- Finest Journeys: Crafted tours for discerning clients.
- Kensington Tours: Personalised private trips.
- Railbookers: Independent rail vacations.
- Royal Caribbean International: Cruise line offerings.
- Sceptre Vacations: Empowers travel agent bookings since 1981.
- Tours By Locals: Private tours connecting travellers with local guides.
- VBT Bicycling: Vacations & Country Walkers Destinations
CCRA shared in a written statement: The partnership offers broader access to relevant audiences and programmes, enhancing visibility and opportunities. With an expanded global reach and engagement, clients can connect with markets and partners worldwide. In addition, meaningful constituent services will be provided, ensuring clients receive attentive support tailored to their needs. Though they are united as one organisation now, the familiar CCRA and ABC teams and contacts remain in place, ensuring ongoing support and a “business as usual—only stronger” experience. Dee Runyan will continue in her role as president of ABC, reporting to Dic Marxen, CCRA’s CEO & president.
