James Airey from Sunway Travel in Dublin won the men’s title in the fifth annual SunExpress Golf Cup for tourism professionals in Belek, Türkiye.
In all 64 selected travel agents attending, including participants from Ireland for the first time. The event allowed agents to experience Antalya as a winter sun destination and a leading European golf location while learning about SunExpress products and offers under warm Turkish winter conditions. Attendees enjoyed competitive golf rounds alongside first-class hospitality over several
Martin Dempsey from Dempsey Travel Ireland secured the Handicap Class A trophy with a net Stableford score of 39 off a handicap of 15.9.
The tournament provided travel agents with authentic experiences to enhance customer consulting through direct exposure to the Belek region near Antalya.
SunExpress aims to strengthen Antalya’s reputation as a premier golf destination and promote tools such as the SunExpress Golf Club programme.
The event forms part of SunExpress efforts as a joint venture between Turkish Airlines and Lufthansa to act as a tourism ambassador between Türkiye and Europe.
Michael Schober shared “The SunExpress Golf Cup has now firmly established itself in the industry. It provides our sales partners with authentic experiences that offer real added value in customer consulting. The Belek region near Antalya in particular has developed into an excellent destination for golf, which is also ideal as a winter destination.”
“Through initiatives like our Golf Cup, we aim to further strengthen Antalya’s reputation as a leading golf region while introducing innovative and attractive sales tools such as the SunExpress Golf Club programme.”



