Serenity wellness brand marks 10 years

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  • Serenity – The Art of Well Being opened its first locations in 2016.
  • The brand maintains presence in properties including Pine Cliffs Resort and Fairmont The Palm.
  • Special celebrations with 10 complimentary experiences run in July.
  • Maria d’Orey serves as Founder and Global Director.
  • Programmes focus on physical vitality, mental balance and emotional wellbeing.

Serenity – The Art of Well Being has reached its 10 year milestone. The brand operates in luxury properties across Portugal and Dubai. Three new openings take place this year with two in Portugal and one in Dubai.

Programmes blend innovative therapies with ancient healing traditions. Guests access personalised wellbeing experiences focused on physical vitality, mental balance and emotional health. Special celebrations run throughout July.

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Maria d’Orey shared “Celebrating ten years of Serenity is a testament to our unwavering commitment to wellness excellence and the incredible team that has brought our vision to life every day. Over the past decade, we have witnessed a profound shift in how people approach wellbeing.”

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