Bo House the luxury property management and rental brand under the Eterniti group has launched in Saint-Barthélemy its first destination in the Caribbean. The move marks a milestone for the brand extending its footprint beyond the French Riviera and Alps for the first time. Founded in Saint-Tropez in 2017 Bo House offers a curated portfolio of over 350 villas and chalets across Saint-Tropez Bay, Courchevel and Méribel.
The launch brings Bo House’s rental and property management model along with its signature concierge service to one of the world’s most sought-after island destinations. The brand is known for delivering hotel-level service within a villa setting giving guests the privacy and intimacy of a home paired with the comfort and polish of a luxury hotel. The property portfolio on the island is anchored by three hero properties that showcase different sides of the island including a hillside retreat with panoramic views, a beachfront villa built for surf and sun and one of St Barths’ most exclusive private estates.
Axel Rocks sits high above Gustavia with four ocean-facing suites, a heated pool and a private wine cellar, gym and games room. Maverick is positioned directly on Lorient Beach with four ensuite suites, a heated infinity pool and a wine cellar. Blanc Bleu overlooks the hills of Lurin with six bedroom suites, expansive terraces, an infinity pool, a secluded jacuzzi and a private padel court.
Maxime Friess, CEO and Co-founder of ETERNITI, shared: “Saint-Barthélemy is a natural next step for Bo House. The villas will always be exceptional, that’s non-negotiable. But what turns a stay into a memory is who picks up the phone, who gets you the table, who knows the island beyond the guidebook. That’s the standard we’re bringing to the Caribbean.”
