Nine English tour operators have been exploring Antrim and Derry, invited by Tourism Ireland and Tourism NI to experience its historical and cultural offerings.
The itinerary included the Giant’s Causeway, a UNESCO World Heritage Site, and a traditional baking experience with Bakehouse NI, costing around €50 per person.
Visits to GORTA – Swatragh’s Famine Story and ‘The Emigrant’s Walk’ on Carntogher Mountain with guide Cathy O’Neill showcased Ireland’s historical narratives.
The group toured Blessingbourne Country Estate and Belfast, engaging with local heritage to inspire new travel programmes for 2026.
Tourism Ireland aims to increase the island’s share of British tourism, which contributed €6.9 billion to the economy in 2024.
Judith Cassidy shared: “Tourism Ireland is delighted to welcome this group of valuable English tour operators to explore Ireland’s superb history and heritage.”
