Luxury and lifestyle travel will be redefined in 2026 , Meliá Hotels International has predicted, with new properties serving as gateways to cultural discovery and personal transformation.
Chief Operating Officer André Gerondeau stressed Spanish hospitality as the brand’s core, committing to responsible growth through strategic openings and renovations. The company ranked third in Newsweek and Statista’s 2025 World’s Most Trustworthy Companies, reflecting ethical practices.
Expansions targeted the Iberian Peninsula, including two Madrid sites, to share authentic experiences worldwide. Meliá focused on community support and sustainability, blending history with modern luxury for guests seeking meaningful stays.
