- The Tourism Innovation Summit 2026 takes place from 6 to 8 October 2026 at FIBES in Seville
- The 7th edition operates under the slogan Time to Reimagine
- AI is moving into core operational infrastructure with focus on predictive personalisation
- Discussions centre on measurable sustainability and regenerative tourism models
- Argentina features as the official guest country alongside over 400 international speakers
The Tourism Innovation Summit 2026 is scheduled to take place from 6 to 8 October 2026 at the FIBES venue in Seville, Spain. The 7th edition operates under the slogan Time to Reimagine and focuses on key operational and technological shifts across the tourism sector. The summit hosts over 400 international speakers from global brands including Google, Skyscanner, Iberostar and Vueling. Argentina features as the official guest country.
Artificial intelligence has moved past the experimental phase into core operational infrastructure, focusing on predictive personalisation and real-time decision-making. Discussions centre on measurable sustainability and transitioning toward regenerative tourism models. The summit addresses practical pressures such as tourism capacity management, air connectivity, inflation, rising energy costs and talent shortages. Smart destinations leverage data to create tangible impacts across cities, featuring insights from the European Capitals of Smart Tourism network.
The event brings together industry professionals to explore the future of tourism operations and technology. Attendees participate in sessions covering AI integration, sustainable practices and destination management. The summit provides a platform for sharing insights on how destinations and businesses adapt to changing market conditions. Over 400 speakers contribute to discussions on reimagining tourism for the coming decade.
