Ambassador Cruise Line has launched its new Trade Portal. The cruise line stated in a press release that the new system will give travel agents a quicker easier and more intuitive way to search book and manage sailings. This follows a phased onboarding programme and a period of development and testing of the new portal which was announced in July. Trade partners will have until 30 September to migrate after which the previous system will close.
The new portal is described as a one-stop shop bringing cruise search, booking management, live campaigns, incentives, training, downloadable marketing assets, ship visit requests and business support together in one place. Nicola Harper, head of distribution at Ambassador Cruise Line, stated that trade partners are a vital part of Ambassador’s success and the new Trade Portal is giving agents a simpler way to do business.
Harper stated that Ambassador made a conscious decision not simply to update the existing system but to look again at the whole journey from an agent’s perspective and work closely with ROL Cruise and the wider trade network to create something practical intuitive and genuinely built around the way agents work.
Nicola Harper, Head of Distribution at Ambassador Cruise Line, shared: “Our trade partners are a vital part of Ambassador’s success, so I am delighted that the new Trade Portal is now live and giving agents a much simpler way to do business with us. We made a conscious decision not simply to update the existing system. We looked again at the whole journey from an agent’s perspective and worked closely with ROL Cruise and our wider trade network to create something practical, intuitive and genuinely built around the way agents work.”
