Tourism Ireland and partners are promoting Ireland as a destination for corporate meetings and incentive travel in Texas.
A showcase event visited Dallas and Houston, allowing Irish tourism companies to connect with over 30 US meeting planners.
Minister Peter Burke launched ‘Business Events 2030,’ aiming to position Ireland as a leader in the global Business Events market.
Participating enterprises included: Hayfield Family Collection, MHL Hotel Collection, O’Callaghan Collection, Odyssey International, TIFCO Hotel Group, Titanic Belfast, Titanic Hotel Belfast, Trump International Golf Links & Hotel Doonbeg, Visit Belfast, Wallace Travel Group,
David Boyce shared, “We were delighted to have ten tourism companies from Ireland with us this week, showcasing the best of Ireland to influential American meeting and incentive travel planners. Business travel is high value and often midweek and off season by its nature, thereby aligning with Tourism Ireland’s ambition to grow overseas tourism revenue outside of the peak summer season and support businesses across the island.”
