- Virgin Voyages promoted Matt Lebbern to Market Director for Europe and ANZ.
- Europe revenue is tracking 27pc ahead of last year.
- ANZ is tracking 30pc ahead.
- 75 Irish First Mates visited Valiant Lady in Dublin earlier this year.
- 20 First Mates join Resilient Lady in the Caribbean in November.
Virgin Voyages has promoted Matt Lebbern to Market Director for Europe and Australia and New Zealand effective immediately. Lebbern now leads commercial strategy and sales across two regions delivering growth with Europe on course for a record year with revenue tracking 27pc ahead of last year while ANZ is tracking 30pc ahead. He will oversee sales trade partnerships distribution and market development across both regions.
In Europe Lebbern opened up distribution across the region and established the brand in new markets. In Australia he spent the past year reshaping how the brand operates removing barriers to growth. He will continue reporting to Stephen Hopkins Senior Vice President of Growth and International Sales and Marketing.
Ireland is an important market for Virgin Voyages with First Mates central to growth ambitions. Earlier this year the company welcomed 75 Irish First Mates onboard Valiant Lady in Dublin for an exclusive ship visit. This November 20 First Mates will join Resilient Lady in the Caribbean for the first dedicated Irish fam trip.
Matt Lebbern shared “Europe and ANZ are both going from strength to strength, and it’s a fantastic time to be leading these markets. Europe is heading for a record year, building on a hugely successful 2025, while ANZ is tracking 30% ahead, with Sailors booking further ahead than ever before and average lead times now reaching 12 months.”
