
Hapag-Lloyd Cruises will transition all five ships to bilingual German-English operations starting in January 2026.
The fleet, including luxury vessels Europa and Europa 2 and expedition ships Hanseatic Nature, Inspiration, and Spirit, will cater to international guests.
A new brand campaign, “World. Wide. Wonderful,” runs from 15 September to 31 October 2025, showcasing 25 upcoming cruises.
Destinations include the Arctic, Mediterranean, Northern Europe, Canada, and Greenland, with early booking discounts available until 31 October 2025.
Travel agencies will receive a campaign toolkit with a 36-page brochure, animated flipbook, and social media content.
Clas Eckholt shared: “Our satisfaction ratings consistently exceed 90 percent. With this campaign and our bilingual expansion, we are inviting new travelers to experience the unique Hapag-Lloyd Cruises feeling.”
Ines Bizi shared: “This campaign is more than an offer; it’s an invitation to immerse yourself in experiences that move and inspire.”