A new five-part series titled “Dermot’s Taste of Ireland,” hosted by Dermot O’Leary, premiered this week on ITV1, supported by Tourism Ireland and expected to reach an audience of four million.
Each episode features Dermot visiting various locations in Ireland, interacting with local farmers, fishermen, and chefs, while exploring unique food and drink experiences, such as oyster farming and whiskey distilling.
In the first episode, Dermot visits Wexford, engaging in activities like strawberry picking, cooking, butter-making, and playing hurling, with future episodes set in Dublin, Kinsale, Cork city, and Belfast.
Julie Wakley from Tourism Ireland shared Withms of people across Britain set to watch the series this week on ITV1 and on the streaming service ITVX, it’s an excellent way to shine a spotlight on Ireland – showcasing our delicious local produce, wonderful culinary offering and beautiful landscapes. “Publicity and broadcasts like this are a key element of Tourism Ireland’s programme of promotional activity, to inspire travellers in Britain, and elsewhere around the world, to put Ireland on their holiday wish-list.”
Dermot O’Leary shared: “The island of Ireland has a very special place in my heart, it’s where I have my earliest and most fond memories and makes up a huge part of my identity. Filming there for this series was such a wonderful experience, bringing back some really happy memories and also allowed me to experience lots of new things I hadn’t seen before, and see how Ireland has evolved.”
