Waterford’s tourism sector launched the Dive Into Waterford campaign for 2024 on May 1st, inviting visitors to explore the city’s hidden treasures through various itineraries.
The campaign by Visit Waterford offers six different Dive In itineraries featuring destinations like Dunmore East, Tramore, Lismore, and Dungarvan to immerse visitors in local culture and experiences.
Additionally, a summer playlist celebrating Waterford’s musical heritage is available on Spotify, and a photography competition with the #DiveIntoWaterford hashtag encourages creative submissions capturing the city’s beauty.
The initiative is part of an effort to showcase Waterford’s tourism attractions, drive visitor numbers, and highlight the city’s accolades, including being named as a top travel destination and European City of Christmas.
