Fifteen Belgian and Dutch tour operators and travel agents visited Ireland on a trip organized by Tourism Ireland, Fáilte Ireland, and Tourism NI.
The purpose of the visit was to familiarise the travel professionals with the attractions of Ireland’s Ancient East and Northern Ireland so they can promote the destination effectively to their clients.
The group visited various sites including Powerscourt Estate, Glendalough, Titanic Belfast, and Hillsborough Castle to experience the scenery, activities, and hospitality of Ireland.
Karen van der Horst, Tourism Ireland’s Manager for Northern Europe, said: “Fact-finding visits like this are a key element of Tourism Ireland’s activity with the travel trade in both Belgium and the Netherlands. Our aim is that when they return home, the travel professionals will be even more enthusiastic about the destination, helping to secure a greater share of their business for Ireland in 2024 and beyond.”
