Bilbao leads as Spain’s most amiable city with a score of 72.53 out of 100, followed closely by Zaragoza, Valladolid, and Málaga.
The ranking emphasises how welcoming locals enhance the tourism appeal of these destinations, contrasting with less hospitable areas. Other top spots include Palma de Mallorca, Sevilla, and Vigo, offering visitors a warmer experience.
