- New name for spa as The SPA at the g.
- Partnership with Ground Wellbeing for plant-based wellness.
- Focus on nurturing treatments and simplicity.
- Guests seek natural products and escape spaces.
- Launch of bespoke Ground Reset package.
The g Hotel in Galway city has unveiled its newly named spa and wellness partnership. The SPA at the g is the new designation for the award-winning Galway spa, signalling a fresh chapter in the team’s commitment to providing transformative wellness experiences. This change accompanies a new collaboration with Ground Wellbeing, an Irish plant-based wellness brand founded in Cork by spa consultant Peigín Crowley.
The partnership with Ground Wellbeing seeks to strengthen the spa’s emphasis on nurturing treatments based in simplicity, ritual, and the healing power of touch. Ground’s handmade, vegan, and natural products are produced in small batches in County Cork, combining botanicals with intentional self-care to aid the body and mind. Guests increasingly pursue natural products, slower rituals, and spaces for genuine escape.
The spa team observed friends gathering for spa time, mothers and daughters sharing moments, and couples selecting treatments for special occasions. To mark the launch, the team developed a bespoke Ground Reset package as a deeply restorative overnight spa experience for rest, reconnection, and balance. The spa is designed as cocooning and softly lit to slow the nervous system and restore balance.
Bastien Peyraud shared “The evolution of The Spa at the g and our partnership with Ground Wellbeing reflects a growing desire for more natural, holistic wellness experiences and spaces that allow the mind and senses to truly rest.”
“Our spa is intentionally cocooning and softly lit, designed to slow the nervous system and restore balance. Ground’s plant-based, ritual-led treatments align seamlessly with this philosophy, while the spa itself has become a meaningful place for guests to reconnect with themselves and with each other.”
Peigín Crowley shared “We are truly honoured to partner with The Spa at the g. Ground was created to support people through meaningful rituals that bring the body back into balance, and the team at the g share that same commitment to care, craft and heartfelt hospitality. Together, we hope to offer guests a wellness experience that is both transformative and deeply personal.”
