
The Global Hotel Alliance (GHA) has expanded its portfolio by adding four regional hotel brands: Paramount Hotels (UAE), Unike Hotels (Norway), Sunway Hotels & Resorts (Malaysia), and Andronis (Greece).
This expansion adds 32 properties to GHA’s diverse collection, enhancing its offerings in popular tourism destinations with both city and resort hotels.
Members of the GHA Discovery loyalty program, now totalling 28m, will enjoy increased options for unique stays in sought-after leisure locations, from bustling cities to serene islands.
Paramount Hotels in Dubai feature luxurious, Hollywood-themed designs in their two properties, while Andronis offers boutique hotels on Santorini and Paros, known for their luxury, wellness, and stunning sea views.