HX Expeditions will shift to an all-inclusive model later in the year, aiming to simplify the expedition cruising experience and messaging, particularly targeting the North American market.
The decision to go all-inclusive was made based on market research that revealed potential guests were concerned about hidden charges associated with expedition cruising.
The company plans to grow its presence in the North American market, with strong sales expected in 2025, driven by popular programmes in Antarctica and the Galapagos.
The enhanced all-inclusive offering for guests booking HX expeditions starting from October 2024 will include:
- Daily expeditions and activities such as hikes, community visits, talks and more
- Full board dining, including breakfast, lunch and dinner with house wine and beer
- Wine, beer, spirits and cocktails available across the day and evening
- All-day coffee, tea & soft drinks
- Free Wi-Fi
- Gratuities
- Our interactive science programme, Science Centre and activities both on and off the ships
- Access to sauna, hot tubs, fitness room and more
- Professional photos from the onboard photographer
- Opportunities to engage with and support local communities and environmental initiatives through Hurtigruten Foundation.
- Take home expedition gear and reusable water bottle
