- Marbella has posted the highest hotel rates in Spain.
- The Costa del Sol resort has maintained its premium positioning.
- Average daily revenue per occupied room reached €156.92 nationally.
- Marbella rates have significantly exceeded the national average.
- Strong international and domestic demand has supported high prices.
Marbella has posted the highest hotel rate figures in Spain for July 2026. The Costa del Sol resort has maintained its position as Spain’s most expensive destination for hotel accommodation. The high rates have reflected the premium positioning of the destination and strong demand from international visitors.
The hotel rate data has formed part of the wider National Statistics Institute figures showing average daily revenue per occupied room hitting an average of €156.92 across Spain. Marbella’s rates have significantly exceeded the national average. The destination has benefited from luxury hotel development and high-end tourism demand.
The figures have demonstrated the continued premium positioning of the Costa del Sol resort in the Spanish hotel market. The destination has maintained strong demand from both international and domestic visitors despite the higher prices.
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