Hilton’s 2025 Trends Report identifies key travel trends among travellers, including
- The Great Sleep Split, where couples book separate rooms or beds for better sleep
- Me-Mooning, which highlights the rising trend of solo trips.
- Nostalgication, where parents revisit childhood holiday destinations,
- Kidcation, where children’s preferences significantly shape family travel plans.
- Spontanitrip Embracing the unknown, setting off on holiday with no plans encourages travellers to embark on unplanned adventures
- DINKury Destinations” reflect dual-income, no-kids couples spending more on holidays
- Ex-cursions – Going on a trip after a breakup
- Flexiscape – Mix and match balancing relaxation with adventure
The report reveals that 51pc of travellers avoid setting alarms while on holiday, with 47pc of respondents booking separate beds or rooms to improve their sleep quality. It found 21pc of solo travellers are out to meet new friends, while 12pc are looking for romance along the way. The report reveals 45pc of parents take their kids to destinations they visited as children.
