Virgin Voyages has launched an industry-first Annual Pass, offering unlimited access to its fleet for a year starting in 2025, available for $120,000, and can be purchased with Bitcoin.
The pass allows travel on any voyage from any location, including perks like priority boarding, complimentary laundry, unlimited premium WiFi, and a $100 Bar Tab credit per voyage.
The pass includes travel on the new ship Brilliant Lady, launching in September 2025, with Sea Terrace cabins offering balcony views, and the option to add a plus one.
Travel agents can earn a $10,000 commission for selling the Annual Pass, which is available for booking until March 31, 2025.
Richard Branson, Virgin Group founder, shared: “I’ve always been a big believer in the power of travel and adventure to spark creativity and bring clarity. What started as a sought-after ‘work from sea’ concept with our Season Pass has evolved into something even more special. Now, Sailors can jump aboard any of our ships, across an endless variety of exciting destinations for an entire year. We’re offering unlimited opportunities for adventure in a way that has never been done in cruising before.”
