Air France-KLM launches Flying Blue+ loyalty programme

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Benjamin Smith CEO of Air France
Benjamin Smith CEO of Air France

Air France-KLM group has launched Flying Blue+, a dedicated app for loyalty programme members

Users can link their payment cards to earn miles on in-store purchases with partnered retailers.

The app currently offers hotel stay bookings, car rentals, activities, and a broad selection of fashion and lifestyle items.

Plans are in place to add restaurant bookings this summer and expand Flying Blue+ to additional markets in future.

“Each partner sets its own offers in the app and the corresponding miles earning rates.”

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