Frosch Ireland has positioned itself as a trailblazer in responsible travel. This award-winning enterprise, a leader in corporate travel management with a growing leisure arm, integrates sustainability into every facet of its operations. As a joint winner of the Sustainability Initiative Award at the 2025 Irish Travel Industry Awards (organised by the Irish Travel Agents Association), and a consistent shortlistee for the Responsible Travel Initiative Award in 2026, Frosch Ireland demonstrates how Irish businesses can drive positive change in the travel sector.
Founded in 2000 and celebrating 25 years in 2025, Frosch Ireland, led by CEO Angela Walsh, former ITAA President, specialises in high-touch corporate travel solutions for multinational clients while offering bespoke leisure experiences. Its activities in the Irish market focus on delivering cost-effective, innovative travel programmes that prioritise efficiency and environmental responsibility. For corporate clients, particularly in Ireland’s thriving tech, pharmaceutical, and finance sectors, Frosch provides 24/7 support, policy management, and data-driven reporting to optimise travel spend and reduce emissions.
The company is expanding. Key acquisitions include Dublin-based John Galligan Travel (2025), Co Galway-based Grogan Travel (August 2025), and The Travel Broker (2024).
. Frosch Ireland equips clients with detailed emissions data for flights, hotels, and ground transport, enabling informed decisions. The company promotes lower-emission alternatives, such as direct routes, economy-plus seating to encourage fewer flights, or rail options where feasible. Partnerships with sustainable airlines and hotels underscore this approach, aligning with Ireland’s Climate Action Plan and global ESG standards. Clients receive guidance on carbon offsetting through verified schemes, turning potential environmental impact into measurable contributions.
In the leisure domain, Frosch Ireland curates tailor-made holidays that emphasise eco-conscious choices. From luxury escapes to family adventures, recommendations favour operators committed to conservation, community support, and minimal environmental harm. Popular offerings include European cultural trips, North American explorations, and exotic destinations where sustainable practices, such as wildlife-friendly tours or regenerative tourism, take precedence. The agency encourages slower travel, extended stays, and off-peak visits to ease pressure on popular sites, resonating with Irish travellers seeking meaningful, low-impact experiences.
2026 awards
Previous winners
