Norwegian Cruise Line will offer shorter itineraries in Europe across all three of its cruise brands in 2026. The overall deployment in Europe is set to decrease by a third in 2026, down from 25pc in 2025 to 19pc of the company’s cruise mix.
Harry Sommer mentioned that the deployment for quarters two and three will drop to 26 and 38pc from 31 and 44pc, indicating a modest decrease. Consumer demand for cruises has rebounded following a dip in early April, as noted by Sommer, along with improvements in occupancy for the third quarter.
Mark Kempa highlighted that itineraries are typically put on sale two to three years in advance and expected occupancy to be approximately 105.5 for the third quarter.
Harry Sommer shared, “We’ve also reduced the deployment in Europe for next year. It’s not a significant decrease, but it’s a modest decrease based on consumer demand. We are in the optimal booked position for next year, not just in total but specifically for Europe, so we’re very happy.”
Mark Kempa shared, “The company expects occupancy to be approximately 105.5 for the third quarter and full-year guidance. Demand improved as the quarter progressed and the company had maintained pricing growth.”
