Oman Air will retire its first class product on Boeing 787-9 aircraft and reposition the suites as “Business Studios” starting from September 9.
The move is in response to shifting demand and global consumer trends, with the aim to enhance the airline’s business class offering.
The existing first class suites introduced in 2018 will be converted into Business Studios, featuring amenities such as sliding doors, flat beds, and various in-flight entertainment options.
Oman Air’s CEO, Con Korfiatis said: “Inspired by valuable guest feedback and to adapt and evolve in line with global market trends, we have strategically refined our premium offering to deliver greater value and appeal. “The traditional First Class experience has seen diminished demand, and after careful analysis and benchmarking against industry standards, we decided to retire the product. “This decision allows us to focus on delivering an exceptional Business Class experience that better meets modern traveller expectations and is more closely aligned with the demographics targeted by the national tourism objectives, such as such as wellness, adventure and MICE. Moreover, we’re offering it all at a more competitive price point.”
