- Bookings from January to April rose 9pc while room nights grew 15pc.
- Sales increased 24pc with higher pricing across trips.
- US hotel bookings decreased 7pc but sales rose 19pc with 29pc jump in average daily rate to US$671.
- Summer bookings up 26pc and sales 45pc ahead of last year.
- Key destinations are the United States, Italy, France, Canada and England
North American travellers have increased length of stay and spending on summer trips according to Virtuoso data. Bookings rose 9pc from January to April with room nights up 15pc. Sales increased 24pc compared to the previous year.
The trend took place amid resilient demand. Travel to the United States shows softening bookings offset by higher rates with average daily rate at US$671 for January to April. Summer bookings from June to August rise 26pc with sales 45pc ahead.
Top destinations include the United States, Italy, France, Canada and the United Kingdom. Longer trips and premium experiences drive growth.
Karen Hardie shared “For Canadians, travel remains a priority – they’re simply approaching it differently. While bookings remain consistent with last year, we’re seeing more intentional trips for longer periods of time and a willingness to invest more.”
